Putting Safety First With Babcock

Is your business safe to return to work? Take a look at how we've helped Babcock prepare.

Catalogue
463%
Increase in Web Traffic
289%
Increase in Social Visitors
164%
Increase in Page Views
175,000
Google Search Impressions
+162.9%
Follower Growth
23,000
Engagements
367,000
Impressions
+700%
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The Brief

The outbreak of the COVID-19 pandemic presented challenges which required immediate attention, as Her Majesty’s Naval Base Devonport was carrying defence critical work. The dockyard needed to immediately demonstrate it could ensure their workforce were safe and that Government Guidelines on Social Distancing and Hygiene were complied with.

We were immediately engaged with the support of a number of COVID-19 engagement initiatives.

Our creative team delivered bespoke solutions based on our client’s requests, also taking time to propose suggestions in support of messaging. Once work was signed off as ready-to-go, our production and delivery team oversaw speedy delivery of the messaging solutions provided.

These included:

  • Social Distancing Vinyl Floor Markings
  • PVC Mesh Banners
  • PVC Banners
  • COVID-19 Localised Information Posters
  • PPE Information Boards
  • 'Thank You' Banners for Fencing

The Outcome

A dockyard which meets government guidelines relative to COVID-19 and ensured the workforce felt safe returning to work.

"I knew I could rely on Bob and the team to deliver quality and do so in a timely fashion. One peice of work went from a concept to being installed in seven days. I know Minto can deliver in a crisis situation and didn’t let me down when dealing with COVID-19 materials for Babcock International Group Ltd."

Paul Smith, Babcock International Group Ltd

You can take a look at some of our essential safety products here.

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